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5 things we learnt at PR Week’s Breakfast Briefing

Last Wednesday the Viral Seeding team attended PR Week’s Breakfast Briefing on Influencer Marketing. Held in the Regent Street cinema the morning delivered excellent guidance on how to avoid some of the common pitfalls of influencer marketing, three examples of exceptional influencer led campaigns and some rather delicious breakfast pastries. But what did we learn?…

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LinkedIn Video

We all recognise YouTube as being the video site on the internet. Sure, there are others – Dailymotion and Vidme for example – but neither of those sites come close to being a rival for YouTube. Facebook are trying their best to compete in the video world, but until content creators make equal money on…

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Did Memes Sway the 2017 General Election?

For Brits, the last two months have been filled with news surrounding the general election. Whether you get your main source of news online or in print, it’s all been about Theresa May this and Jeremy Corbyn that, and depending on how you absorb news you may have seen some very polarising viewpoints. Print media…

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Social Marketing vs Social Media Marketing

People often confuse social marketing with social media marketing, but what is the difference between the two? APPROACH Social marketing – First, understanding the audience, then building a campaign specifically around them. Social media marketing – Introducing a new or existing audience to a product or idea. GOAL Social marketing – alter or maintain how people…

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What is ‘Influencer Marketing’?

Have you ever seen a YouTuber release an unboxing video marked as #sponsored? Ever seen your favourite Instagrammer post about a brand new dress with #ad amongst the tags? The chances are high that you have, and the reason is due to Influencer Marketing. Influencer marketing can be a cost effective way of reaching a…

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Top 5 Viral Videos To Make You Smile

Today is International Happiness Day so, to share in the merriment, we have compiled our top 5 viral videos to bring a smile to your face. Enjoy! Charlie Schmidt’s Keyboard Cat Yosemite Double Rainbow Soldier reunited with his dog Laughing Chewbacca Mask Interview Interrupted

Top 5 uses of VR in advertising

Virtual Reality may be relatively new and expensive, but that hasn’t stopped advertisers from embracing the technology and creating unique, engaging content. Whilst VR is best experienced using the likes of the Oculus or Playstation VR, smart phone users can also watch and interact with content, which means advertisers can reach a wide audience whilst…

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Top 5 Videos for International Women’s Day 2017

To celebrate International Women’s Day 2017 we have compiled our five favourite videos from five incredible women. Watch and enjoy. Ellen Page comes out at HRCF Time to Thrive Conference Actress Ellen Page speaks about the brave decision to live openly and authentically. Emma Watson at the HeForShe Campaign 2014 Emma Watson, actor and UN Women…

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Top 10 Viral Videos Of The Year!

10 – Adele Carpool Karaoke 9 – Pen Pineapple Apple Pen 8 – Nike Football Presents: The Switch 7 – Chewbacca Mom 6 – Crazy rolling Car Crash 5 – Pokemon Go Stampede 4 – This Baby Is So Confused 3 – Family Reunion After 10 Years 2 – The Most Polite Reaction To A…

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Merry Christmas from Viral Seeding!

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