The blog – Campaigns, inspiration, trends and industry news…

Tiger Beer Know the not Known

‘Know The Not Known’ has just been launched by Tiger Beer and features up and coming contemporary talents from the four fields of art, music, design and film and will provide access to the best parties in London. Through their Facebook page your curiosity is rewarded by access to underground, invite only, Vice magazine and…

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Russell Hobbs starts global hunt for K1 kettle

In 1955 the K1 kettle was released by Russell Hobbs, it was revolutionary, being the first kettle in the world to automatically turn itself off once boiled – up until this point the kettle needed to be watched so that it did not boil dry, the K1 solved this problem with a valve switch that…

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Doc Martens goes apocalyptic

For the latest in Dr Martens 50th anniversary celebrations at Dr. Martens 50 – Michael Davis of MC5 & D.O.A. cover Cold War Kids’ Something Is Not Right With Me. The video, directed by Klaus Thymann features some jet ski jousted. Pretty damn cool

Interesting way to promote a book

For the release of the book Deception their is a viral campaign where they have brought the lead character to life as he investigates the murder of Elise Freeman at www.alexdelaware.co.uk The website features an evidence area and an online test to determine your criminal empathy – although apparently I am a ‘victim’ and am…

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Extraordinary videos

Intercasino and the Raindance,the UK’s largest independent film organisation ran a short film comp on youtube called ‘Welcome to the extraordinary’ – the brief was to demonstrate what the extraordinary meant to them. Some pretty cool vids, my favourite is ‘Extraordinary toys’ Manhatten 4:33pm is also pretty clever: There’s a lot more at Welcome to…

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Bulmer’s launches iphone app

There’s still a tiny bit of British Summer left, and even better, it’s a Bank holiday weekend so it’s time to head to the nearest pub garden and soak it all in before the leaves turn brown and we all lock ourselves away in our homes for six months gazing longingly out of the window…

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Taking cinema to the next level

Secret Cinema is a cool concept – the secret part is that you don’t know the movie and you only know the location two days before. I went along to one of the first Secret events a couple of year’s back. In fact, if you look at this video at 1:16 is an interview with…

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Facebook T shirts in a book

It’s been a white since I’ve posted about Facebook T shirts. The mini business is still going – I sell a handful of T shirts each month. I’m not spending as much time on it as I used to as I build on my viral marketing business. I’d like to spend a bit more time…

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The Suso Master

The guys at SUSO have always claimed to be about more than just a fizzy juice drink. Their brand ideology, as presented on their website at www.suso.co.uk, shows us that when we harness our imagination, creativity and determination there is nothing we can’t do. Here are found tales of achievement in adversity – of people…

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A-Team comes to iphone. What you wait’n for fool?

Here’s a sweet new app for the iphone that I’ve been involved with. The A-Team Action Pack You can relive those classic episodes or create your own over-the-top action sequences with vehicle sounds, catchphrases and motion activated weapon sound effects. If you need to see more check out this demo showing what you can do…

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