The blog – Campaigns, inspiration, trends and industry news…

Cheering up

For my project this term, I am undertaking a self initiated project. The title is “Let’s all cheer up. Designing for recession.” The aim is to create a product that helps people to see the brighter side of life and realise that things are so bad. I have created an online survey, just to get…

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Amazing Phillips video

via Brandflakesforbreakfast

Samsung HD Camera trick challenge

I’m currently working on the latest Samsung viral. Which is this nice little offering that was created with no editing or computer wizardry. It also very cleverly advertises the fact that the camera in the phone is HD – the concept being watch the video in HD and trying to figure out how it was…

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How NOT to get ahead in the creative industries

We had someone on work experience at Cake last week – he was very good, helping me out on some seeding work. He was fairly freshly out of uni and wanted to get involved in some creative work and ended up leaving half way through his placement. What’s worst is that he sent an email…

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Back to college for the Summer term

Returned to college for the final term of the second year. Carrying out a self directed project this term which’ll be interesting.

Cleartouch’s new website

The Cleartouch website has just relaunched offering bespoke wedding stationery This has been a really interesting project for me that has brought together all of the areas I enjoy working in. I designed most of the products, oversaw the redevelopment of the website and now I will be promoting it both on and offline. Definitely…

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CT scans of products

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Work of Timothy Henry

Tim’s doing some work experience at work at Cake. He’s got a fantastic collection of work and creative thinking. My favourite being brewing his own beer to hand out at his degree show – getting everyone to hold a small piece of self promotion. Who is Timothy Henry? check out his work here

Opportunities and optimism in a recession

My dad was last week made redundant – not a direct result of the recession I should add, he worked for a printing factory that burned down and given the current economic situation wasn’t worth rebuilding. He got a handsome pay off and was actually pretty pleased. He’s started his own gardening business and within…

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Ben & Jerry’s launch global flavour competition

Ben & Jerry’s today announced a competition to design a new flavour – if your flavour is tasty enough you will be whisked away to the Dominican Republic to meet the ice cream’s dairy Godfathers, Ben & Jerry and meet the other finalists from around the world. The final winner will then see their flavour…

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