Carlsberg

Project Description

Agency: OoSocial

Background: Carlsberg, the official beer of the world cup launched it’s “England Team Talk” competition, calling on the nation to show their support for the Three Lions ahead of the World Cup Finals. Entrants uploaded their Team Talks at www.englandteamtalk.com to win the chance to meet some of the England players and deliver their words of inspiration in person, at an exclusive day at Wembley Stadium or see them train in Austria.

Involvement: Seeding and placing the competition with football websites, blogs and communities

Project Details

Tags: FMCG, Sport

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