Ebay UK

Project Description

Client: Exposure

Background:

There’s nothing better than the joy of giving the perfect gift. Ebay.co.uk set out to spread a little Christmas magic across the Britain.

Objective:

Seed the video amongst key online influencers and online channels to create brand endorsement and drive traffic to http://www.ebay.co.uk/christmas. Shopping, marketing, retail news and web culture sites were targeted

Results:

  • 43 pieces of coverage.
  • Facebook shares to over 270K fans.
  • Tweets to over 1M followers.

Coverage Highlights:

Campaign Live  Tech Mash  Cult Box  Drapers Online

Project Details

Tags: FMCG

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