Posts Tagged:influencer marketing

15 Reasons Why Brands Should Work With Influencers

We’ve spoken about influencer marketing on the blog before, we’ve shared what makes a good influencer as well as our tips for finding the right influencer to work with, but we may have jumped the gun, so let’s take a step back and talk about why brands should work with influencers. In no particular order, here are 15…

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What Makes A Good Influencer?

Influencer marketing is continuing to grow, but with so many influencers out there, and little regulation as to how they operate, how can you tell what makes a good influencer? Here are some key indicators to look out for. Quality content – We’ve all heard the Bill Gates’ line that “Content is King” and well, its true. Good,…

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5 things we learnt at PR Week’s Breakfast Briefing

Last Wednesday the Viral Seeding team attended PR Week’s Breakfast Briefing on Influencer Marketing. Held in the Regent Street cinema the morning delivered excellent guidance on how to avoid some of the common pitfalls of influencer marketing, three examples of exceptional influencer led campaigns and some rather delicious breakfast pastries. But what did we learn?…

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