Client: Performance PR

Background: Eminem featured in the Superbowl commercial for Chrysler which had not been picked up in the UK, Viral Seeding seeded the video to increase views and subscribers of the Official Chrysler UK youtube channel

Objective: The objective of seeding was to encourage embedding of the video and drive traffic to the youtube channel

Results: 39 pieces of coverage, 53k views of the video and 65k channel views

Coverage Highlights
Prankies Muppetism Presurfer  Test Track TV  Punchbaby Spiff TV